Preliminary Study on the Consumption of Cow Milk, with Special Reference to its Packaging

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Published: Sep 8, 2022
DOI: https://doi.org/10.14232/jtgf.2022.1-2.41-47
Keywords:
cow milk, milk consumption, packaging, consumers' attitude

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Dzsenifer Mária Ruzsa
Vidékfejlesztési agrármérnök BSc-hallgató, Magyar Agrárés Élettudományi Egyetem (Szarvas)
Károly Bodnár
Magyar Agrár- és Élettudományi Egyetem, KÖTI, Öntözésfejlesztési és Meliorációs Tanszék (Szarvas)
https://orcid.org/0000-0003-1328-8253

Abstract

The study mostly examined consumer behaviour in particular preference of raw cow milk and with respect to milk packaging needs. The data collection of the study was assisted by an online questionnaire, and the collected data (n=270) were processed using IBM SPSS STATISTICS version 20 software. The majority of the respondents consider the practicality of the packaging as one of the most important aspect of product selection.

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How to Cite
Ruzsa, Dzsenifer Mária, and Károly Bodnár. 2022. “Preliminary Study on the Consumption of Cow Milk, With Special Reference to Its Packaging”. Jelenkori Társadalmi és Gazdasági Folyamatok 17 (1-2):41-47. https://doi.org/10.14232/jtgf.2022.1-2.41-47.
Issue
Vol. 17 No. 1-2 (2022)
Section
Sustainability, leadership roles and consumer habits

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